Zoe Leonards' Photo Show: ANALOGUE at MoMA

Photo journalist, Zoe Leonard's (b. Amer. 1961) exhibit: ANALOGUE amasses over 400 unified, sized photos; black/white & color of small, urban store fronts & kiosks around the world.  The photos all capture facades of desolate & dying store fronts/business.  The presence of humans or animals are completely absent. The homage to the small mom/pop, free standing businesses has a very melancholy, desolete impact.  Small business run over by big business & passed by with time, resonates profoundly with feelings of failure & abandonment.  On the other hand, the pictorials of the journey of recycled goods has been appropriated abundantly and feels cliche.  Added to this are photos highlighting signage of obsolete businesses (Kodak) and the omnipresent, omnipotent global corporations (Coca Cola.)  Leonard's photo exhibit is not compelling enough to warrant a visit to the MoMA in and of itself but it does serve as an introductory dialogue to the more prominent and powerful (not to be missed exhibit) Scenes for a New Heritage:  Contemporary Art from the Collection on the same floor.